OUR ULTIMATE PODIUM?
A HEALTHIER WORLD.
The world faces a global health crisis. Obesity and heart disease rates are at an all-time high. And the COVID-19 pandemic underscores the need for each of us to take a more active role in our own health and well-being. We, along with Human Powered Health and our sponsoring partners, are on a mission to inspire people around the world to lead healthier, more active lives through cycling.
Our health is in our hands
We believe bikes have the power to transform peoples’ health and well-being. Many of the health challenges we collectively face are within our control. One good decision creates positive ripple effects. We can add more physical activity into our daily lives. We can make better nutritional choices. And we can take steps to cultivate a more positive mindset and greater mental well-being.
Together we ride
Our athletes are committed to inspiring communities around the world by telling their stories and sharing their knowledge. We’re looking for like-minded, like-hearted brands who want to be a part of helping spread our message. With every pedal stroke, every sprint and every climb, we ride closer to our ultimate podium: a better, healthier world.